cadillac
CRM is the soul of MRM. So, when paired with the soul of a brand like Cadillac, there’s no option outside of iconic when it comes to the work—even when the work production precedes the vehicle production.
How do you get more range out of an electric-education campaign? You bring it to MRM where the Cadillac CRM team and the Cadillac site team really, really, really like working with each other.
Know what else is iconic? Girl power.
In 2024, the iconic Cadillac V-Series performance brand celebrates 20 years. So, we spent all of 2023 stoking adrenaline with the V-Series 20th Anniversary integrated digital campaign. Featuring 4 thrilling videos (one about each generation) with insider V-stories (like the one shown from GM President, Mark Reuss) to captivate the most diehard enthusiasts, 7 newsletters cadenced throughout the year, and a landing page experience that these power-motivated gearheads would devour and discover all-things V.
Check out the site (and the full videos) here for a limited time only: Cadillac.com/20v